EMAIL COPY
Ready-to-Send Email Copy
Use these emails as a starting point for introducing Mental Golf Type® and MGT training to your audience. Send them as written or customize the wording to fit your own voice.
Each email includes a suggested subject line, message, call to action, and a place for your affiliate link.
EMAIL 1Â
MENTAL FITTING®
Subject: What if the mental game advice isn’t wrong...just wrong for you?Â
Stay positive.
Forget the last shot.
Don’t think about your score.
Visualize the shot.
Stick to your routine.
You’ve probably heard all of them.
And they can all be good advice.
But good advice for whom?Â
The mental strategy that settles one golfer can create doubt or unnecessary thinking for another.
That’s the idea behind Mental Golf Type®.
Instead of starting with how golfers should think, MGT starts with how you naturally think and perform when you’re at your best.Â
The free Mental Fitting® helps you discover your Mental Golf Type and gives you a different way to understand the mental strengths you bring to the course.
It only takes a few minutes.
And there’s nothing to buy to discover your type.
Take the free Mental Fitting® here:
[INSERT AFFILIATE LINK]
Before adding another mental game tip, it might be worth learning more about the golfer you’re giving it to.
EMAILÂ 2
MENTAL FITTING #2 (CURIOSITY / SELF-DISCOVERY)
Subject: What kind of golfer are you mentally?
Golfers know a lot about their physical games.
How far they hit their driver.
Which direction they tend to miss.
Whether they prefer a fade or a draw.
Which clubs they trust under pressure.
But here's something most golfers have never measured:
How do you naturally approach the mental side of golf?
What helps you make confident decisions?
Do you perform better with a precise target or a target zone?
Do you gain confidence from having a plan or from having room to adapt?
And what changes in your thinking when stress enters the round?
Mental Golf Type® was created to help golfers understand those individual differences.
The free Mental Fitting® takes just a few minutes and identifies your Mental Golf Type, giving you a starting point for understanding the mental strengths behind your best golf.
If you've spent years learning about your swing, your equipment, and your statistics, it might be time to learn a little more about the golfer making all those decisions.
Take the free Mental Fitting® here:
[INSERT AFFILIATE LINK]
 EMAIL 3
MENTAL FITTING #3 (STRESS)
Subject: Ever feel like a different golfer when the round starts going wrong?
Think about how differently golf can feel within the same round.
For a while, you're playing freely.
Decisions come easily.
You see the shot, commit, and swing.
Then something happens.
A bad hole.
A costly mistake.
A score you don't want to lose.
And suddenly you're thinking differently.
Second-guessing decisions.
Focusing on things that normally don't bother you.
Trying harder while trusting yourself less.
So what changed?
Mental Golf Type® helps golfers understand the mental strengths they naturally rely on when they're playing their best, along with the predictable patterns that can emerge when stress pulls them away from those strengths.
Those patterns aren't necessarily the same for every golfer.
That's why understanding your own can be so valuable.
The free Mental Fitting® is the starting point for discovering your Mental Golf Type and learning more about the mind you bring to the course.
Discover your Mental Golf Type® here:
[INSERT AFFILIATE LINK]
EMAILÂ 4
MENTAL FITTING EMAIL #4 (TWO GOLFERS / DIFFERENT APPROACHES)
Subject: Two good golfers. Two completely different mental games.
Imagine two golfers standing over the same shot.
One wants an exact target.
The other feels more confident seeing a target zone.
One likes having decisions settled and following the plan.
The other performs better with room to adapt as the round unfolds.
One wants to evaluate exactly what happened after a mistake.
The other benefits from finding something positive before deciding what to improve.
Which golfer has the better mental game?
Neither.
They're simply different golfers.
That's one of the central ideas behind Mental Golf Type®.
The mental approach that helps one golfer feel confident, committed, and ready to perform isn't automatically the approach another golfer should use.
The free Mental Fitting® helps you discover your Mental Golf Type and begin understanding which mental strengths naturally support your best golf.
Because improving your mental game doesn't necessarily mean learning to think like someone else.
It can start with understanding how you perform best.
Take the free Mental Fitting® here:
[INSERT AFFILIATE LINK]
EMAILÂ 5
CORE CONCEPTS™
Subject: Why does your thinking change when the round gets hard?Â
Think about a round when everything felt easy.
You saw the shot.
Made the decision.
Committed.
Played.
Then something changed.
A bad break. A couple of mistakes. A score you suddenly didn’t want to lose.
Now you’re second-guessing decisions that felt automatic an hour earlier.
Thinking about things you normally don’t think about.
Trying harder, but playing with less freedom.
That change matters.Â
Mental Golf Type® helps golfers understand the mental strengths they naturally rely on when they’re playing their best and the patterns that can appear when stress pulls them away from those strengths.
Core Concepts™ teaches you how that works for your type.
You learn what naturally supports your performance, what can change under stress, and how to recognize when you’ve moved away from the approach that normally serves you best.
Discovering your Mental Golf Type® gives you the starting point.
Learning how to use it when the game gets difficult is where it becomes valuable.Â
Explore Core Concepts™ here:
[INSERT AFFILIATE LINK]
EMAIL 6
SHOT PROCESS FORMULA™
Subject: Your pre-shot routine should do more than give you a sequence
Most golfers know they should have a consistent process before every shot.
Make the decision.
Prepare.
Commit.
Hit the shot.
But there's an important question most pre-shot routines don't answer:
What should you actually be doing within that process?
Because the same mental instructions don't necessarily help every golfer perform at their best.
That's where the Shot Process Formula™ is different.
The Formula gives golfers a consistent five-zone structure for moving through the shot process.
Then Mental Golf Type® personalizes what you should do and avoid doing within those zones based on how you naturally think and perform.
So you're not simply learning another routine to copy.
You're learning how to make the process work for you.
You get the consistency of a repeatable structure with personalized guidance for the golfer using it.
Same five zones. Personalized process.
If you want a shot process built around more than simply doing the same things in the same order, take a look at the Shot Process Formula™.
Explore the Shot Process Formula™ here:
[INSERT AFFILIATE LINK]
EMAIL 7
MENTAL FITNESS
Subject: You practice your swing. Do you practice confidence?Â
Think about how golfers train.
They hit balls.
Work on technique.
Practice putting.
Hit wedges.
Repeat movements until they become more familiar and automatic.
But when it comes to confidence, self-belief, or mental toughness, the strategy is often:
Hope it shows up when you need it.Â
Mental Fitness from Mental Golf Type® gives golfers a way to deliberately train the mental side of performance away from the course.
The collection combines golf-specific hypnosis and affirmation training designed around areas such as confidence, putting, swing performance, recovery, courage, and performing in the zone.
You don’t have to wait until you’re standing over an important shot to start working on the mind you want to bring to it.
You can make mental training part of your regular routine.
Because if the mental game matters when you play...
it deserves practice too.Â
Explore Mental Fitness here:
[INSERT AFFILIATE LINK]
EMAIL 8
INNER STEEL™
Subject: What are you building between the good rounds?
Most golfers start thinking about their mental game when something is going wrong.
After the confidence disappears.
After frustration starts affecting your decisions.
After a difficult stretch of golf makes you realize something needs to change.
But a stronger mental game isn't built only when you need to rescue one.
It's something you develop over time.
That's the purpose of Inner Steel™.
Inner Steel is a 30-lesson mental performance program designed to help golfers build a stronger mental foundation through six areas:
Self-talk.
Your individual Mental Golf Type® strengths.
Stress.
Continuous improvement.
Visualization.
Habits and resetting.
These aren't quick fixes to pull out when a round starts going badly.
They're areas you can deliberately develop so you're better prepared for the challenges golf will eventually put in front of you.
Because you can't control when the next bad shot, bad break, difficult round, or loss of confidence will come.
But you can work on the mental foundation you bring to it.
Build your Inner Steel™ here:
[INSERT AFFILIATE LINK]
EMAIL 9
MGT COACH CERTIFICATION
Subject: Are you coaching the player in front of you?Â
Here’s a question every coach should consider.
When you give a player mental game advice, are you giving them what works for that golfer...
or what has always worked for you?
A highly structured approach may give one player confidence and make another feel restricted.
Detailed information may help one golfer commit and overwhelm another.
Even the way players make decisions, process mistakes, build confidence, and respond to stress can be different.
That’s why coaching the mental game can’t always start with the strategy.
Sometimes it has to start with understanding the player.Â
Mental Golf Type® Coach Certification gives coaches a framework for recognizing those individual differences and applying them to the golfers they work with.
This certification includes 231 lessons plus ongoing monthly calls designed to help coaches understand and apply the MGT system.
You’re not replacing your coaching philosophy.
You’re adding another way to answer one of the most important questions in coaching:
What does this particular player need from me?Â
Explore MGT Coach Certification here:
[INSERT AFFILIATE LINK]
MAKE IT YOUR OWN
Start With the Email. Make It Yours.
These emails give you the structure and message, but your audience knows your voice.
Send them as written or personalize them with your own experience, examples, or reason for recommending Mental Golf Type®.
The most effective email should still sound like it came from you.
AFFILIATE DASHBOARD
Access your links, activity, and commissions.
NEED HELP?
Contact MGT affiliate support.
